Educated Online Dating Pool
Jasbina Ahluwalia asks Dr. John Cacioppo: That makes sense. In terms of the demographic differences, you mentioned education.
Tell us about the differences you found with respect to education and income as well as why you think that’s the case.
Dr. John Cacioppo
Educated Online Dating Pool: Well Paid
We found those who were making $75,000 and above were more likely to meet their spouse online than offline.
Those making $50,000 to $75,000 were about equal.
Educated Online Dating Pool: Familiar with Technology
Those making less than that were more likely to meet their spouse offline. That may reflect on the availability and familiarity with computers.
If I have a laptop and I’m traveling a lot with it then I’m a lot more likely to also use it to potentially meet new matches.
Whereas, if I’m poorer and have a part-time job, I can’t afford that internet connection and laptop. I’m less likely to use it as a way of meeting new potential mates.
You mentioned ages and their opportunity.
If someone has a higher level of education and income that would potentially imply the ability to be online.
They may have a crazier schedule to fit it in. Would that possibly be another factor?
Dr. John Cacioppo
Educated Online Dating Pool: College Degrees
Those with college or higher degrees are more likely to meet their spouse online.
Again, they have a familiarity with computers and access to the internet.
If we look at employment status, it was those who had full employment who were more likely.
That was, in some ways, redundant with the income finding. If you work part-time or are retired, you often don’t have the same access or familiarity with computers.
The above is an excerpt from Jasbina’s interview with Dr. John Cacioppo
The entire interview transcript is at: Dr. John Cacioppo Interview – Insights From A Social Psychologist on Growth of Online Dating
Listen to the entire interview on: Intersections Match Talk Radio – Jasbina’s Lifestyle Show
Listen to the entire interview on Blog Talk Radio: Insights From A Social Psychologist on Growth of Online Dating – John Cacioppo
Listen to the entire interview on iTunes